About
Lou Rosenfeld has been instrumental in helping establish the fields of information architecture and user experience, and in articulating the role and value of librarianship within those fields.
Lou is co-author of Information Architecture for the World Wide Web (O’Reilly; 4th edition, 2016) and Search Analytics for Your Site (Rosenfeld Media, 2011), co-founder of the Information Architecture Institute and the Information Architecture Summit and Enterprise UX conferences, and a former columnist for Internet World, CIO, and Web Review magazines.
Lou founded the ground-breaking information architecture consultancy Argus Associates in the early 1990s. As an independent consultant, he has helped a variety of large and highly-political enterprises make their information more findable, including Caterpillar, PayPal, Ford, AT&T, the Centers for Disease Control, Accenture, and the NCAA. Lou now manages Rosenfeld Media, which publishes some of the best-loved books in user experience, produces UX events, and equips UX teams with coaching and training.
